Though many SEO experts do not pay more attention to Crawl Budget, optimization of it can increase your traffic and place you on the top of the rankings. Crawl budget is one of the SEO concepts that do not seem to be paid enough attention. Crawl budget is simply the number of times a search engine spider hits your website during a given period. Search engines like Google, use web spiders, crawlers, or bots to crawl to web pages and collect information about web sites.
We can figure out three types of spiders according to the purpose they serve. Namely; Search engine spiders, Web services’ spiders, and Hacker spiders. If you want to know your website’s approximate crawl budget, then you can use tools like Google Search Console and Bing Webmaster.
To be in the industry, you must be at the top of the rankings of search results. Crawl budget is one of the best ways to get you on high rankings and to boost indexation. If bots can’t crawl your site effectively, then your page won’t be indexed by Google or other search engines.
Let’s see what can you do to make search engine bots find your page and crawl it. You must take steps to reduce loading time, and the content must be updated regularly. Relevant content paves the way for higher ranking. You must avoid duplication of materials. Images must be optimized because bots can’t find images directly. Broken links must be fixed and avoid unnecessary redirections.
Apart from many techniques and methods, Crawl Budget is an important way of getting hold of your customers. You need to have a clear picture of what it is and how it works. Once it is successful, then you get indexed in the search results which will show you in the top rankings. The ultimate aim of all these is to increase the traffic to your website.
Washeen Alagiyawadu is a Web Developer, Designer and one of the Top 25 SEO Experts in USA.